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Interesting insights, strategies and industry news for clients and friends.

Customer Experience
Being shopper-centric starts from the inside out
Shopper-centric organizations big and small around the world fail to align their branding strategy from the inside out.
Carlos Dieter January 31, 2023 No Comments

Revenue Management
How revenue management forces the alignment of the value chain
Revenue management allows companies to forecast demand, and make better decisions on pricing strategies, inventory management, and capacity planning
Carlos Dieter January 24, 2023 No Comments

Customer Experience
How ecommerce has shifted the B2B customer experience
With the explosion of ecommerce in the last 10 years, the B2C customer experience has shifted the B2B landscape challenging brand perception.
Carlos Dieter January 17, 2023 No Comments

News
Customer experience and how to improve it in 7 easy steps
In customer experience, brands that want to harness customer demand for great experiences need to focus on three very important elements, value, trust, and personalization.
Carlos Dieter September 22, 2022 No Comments